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10X Your Shopify Sales
1. AdWords Introduction
Why You Should Use Google AdWords (5:02)
Join our Google AdWords Mastermind Group!
2. AdWords Essentials - Getting Started
Easy Account Structure (6:57)
Setup Conversion Tracking Correctly (5:35)
Conversion Tracking Codes
Linking Analytics and AdWords (1:59)
AdWords Structure And Landing Pages (8:01)
Understand Powerful Data to Boost Your Performance (11:42)
3. Search Campaigns - Give People What They Are Looking For
The Profitable Keyword Research (19:14)
Using Keyword Planner Perfectly (13:13)
Find Out What to Bid Upfront (8:58)
Increase CTR and Relevance with Extensions (9:51)
Optimize Your Ads with Best Practises (14:10)
Dynamic Search Ads - High Results, Low Work (5:26)
Experiment With Your Campaigns (7:54)
4. Display Campaigns - Unlimited Reach
What Is The Display Network (4:18)
Creating DIsplay Campaigns Successfully (19:02)
Optimizing Display Campaigns for Performance (11:10)
Choosing Profitable Display Placements (16:00)
5. Shopping Campaigns - Sell Your Stuff
What Are Shopping Ads (3:17)
Product Testing With Shopping Ads (7:24)
Getting Merchant Center (4:56)
How To Link Shopify and MC (7:49)
Creating a Shopping Feed That Drives Sales (21:55)
Google Shopping Troubleshooting (13:02)
6. Remarketing - Bring Them Back
How Does AdWords Remarketing Work Differences To Facebook (3:18)
Structure Promising Audiences (17:12)
AdWords Funnel Segmentation (9:04)
Remarketing Lists For Search Ads - Make People BUY (8:01)
7. Scaling - Go The Extra Mile
Scaling Search Campaigns Framework (15:54)
Scaling Display Campaigns Framework (18:15)
Bonus - Case Studies & Tools
(Hidden / Being Uploaded)
KILLER Shopify Apps for AdWords
UPDATES
4th December | New Extension, Gmail Remarketing, Ad Variations, Custom-Intent Audiences (14:26)
5th February | AdWords Scripts - Boosting Account Performance (6:30)
Choosing Profitable Display Placements
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